Capability Scotland Unveils New Brand

10 November 2008

A full online rebrand for Capability Scotland, one of the country’s leading disability organisations has been delivered by the team at Innovation Digital.  The rebrand, which launched in October, included the redesign and development of the Capability Scotland corporate and schools websites, staff intranet and email marketing template.

The fresh new look for the charity was unveiled at an exciting event at Edinburgh’s Dynamic Earth.  The new brand, alongside the development of new website functionality and online marketing strategy, will support Capability Scotland in reaching a wider audience whilst showcasing the incredible attitudes and motivations of its people – be it fundraisers, staff, volunteers, service users or stakeholders. 

Developed on the Innovation Digital Content Management System, the websites and intranet are fully controllable by Capability Scotland staff.  The CMS also provides a robust and stable platform on which to develop new functionality in future years to respond to ever changing market needs.

Innovation Digital will continue to work closely with partners Capability Scotland to support and enhance their online strategy.  We are delighted to have been part of such an exciting venture for Capability Scotland and wish them every success with their new brand.

 

We have been delighted by the positive reaction it has received from service users, staff, friends and partners of the organisation.
Alan Dickson, Chief Executive of Capability Scotland
young boy laughing