Pay Per Click Training Course

Our Glasgow Pay Per Click training courses and our Edinburgh Pay Per Click training courses are ideal for online marketing teams or individuals from any sector. The training is invaluable for those seeking to start out with Google AdWords or improve their current performance of their campaigns.

Develop ROI with PPC campaigns
After taking our course, you will have the knowledge needed to proceed with confidence and maximise the ROI from your PPC campaigns.

During the intensive but practical course you’ll learn:

• How AdWords works and developing strategies
• How to Structure Campaigns
• Keyword Research and Selection
• Writing Advertising Copy
• Pay Per Click Bid Management
• Monitoring Campaign Quality Score and Performance

PPC training tailored to your exact requirements
This is a one day PPC course which will be tailored to your exact requirements and delivered in Glasgow, Edinburgh or at your premises. You won’t be in a classroom with marketers from other companies but will have the dedicated attention of the trainer and a schedule customised to your experience and goals.

Next Steps
Call Janis Neil, Head of Training and Online Marketing on 0141 273 7000 to discuss your PPC training requirements or you can call our London number on 020 3384 2000. Alternatively fill out the form below: