If you want to increase awareness, drive engagement or launch a new brand, our brand strategy services will help you do just that.
Depending on your specific needs, we will host brand workshops with key members of your team, before offering you our insights and recommendations in the form of a comprehensive brand strategy. By the end of the process, you’ll be armed with a plan of action that defines your goals and how you’re going to achieve them.
How can Brand Strategy help?
If you’re launching a new brand, it’ll set great foundations that’ll help you stand out from competitors.
If you need to improve brand awareness, we’ll create a plan for how you can achieve this.
For those looking to improve engagement, we’ll identify the channels and tactics that will work best.
It can facilitate conversation and ensure that everyone in your team fully understands your brand and what it stands for.
Step 1: Needs Analysis
The first stage in the brand strategy process is for us to carry out a needs analysis. We take the time to understand the current position of your brand and what your future goals and aspirations are, before recommending the best brand strategy approach.
Step 2: Workshop
All brand strategy services include a workshop that typically lasts one working day. During the session, we facilitate conversation, ask questions and engage your team in key branding exercises that help us gather the information we need to develop your strategy.
Step 3: Recommendations Report
Following the workshop, we’ll supply a detailed report that outlines all of our findings and key recommendations. This ensures we have fully understood your needs and goals before we deliver the strategy.
Step 4: Strategy Document
We will then develop and supply a comprehensive brand strategy which will outline your goals and our recommendations for how you should achieve them. To ensure that it is a useful working document, we break down information into manageable, easy to consume sections so that you can refer to it as and when you need to.